Notice at Collection

Effective Date: August 27, 2024
Last Updated: April 17, 2025

This Notice is provided in accordance with the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). It explains what personal information LeaseVille collects at or before the point of collection, and how we use and share that information.

Categories of Personal Information We Collect

Depending on how you interact with us, we may collect the following categories of personal information:

  • Identifiers: Name, email address, mailing address, phone number, IP address
  • Personal Information: Social Security number, date of birth, bank account, and income details
  • Internet or Other Network Activity: Pages visited, browser type, cookies, device type, IP address, tracking pixels
  • Geolocation Data: Approximate location derived from IP address
  • Inferences: Information derived from your interactions or application, used to determine lease eligibility or personalize marketing
  • Sensitive Personal Information: Social Security number, financial account details, and in some cases, government-issued ID — used only for identity verification, application processing, and fraud prevention

Purpose for Collection

We collect your information for the following business or commercial purposes:

  • To verify your identity and determine lease eligibility
  • To support fraud prevention, compliance, and risk management activities
  • To process orders, fulfill deliveries, and provide customer service
  • To improve website performance and personalize your experience
  • To comply with applicable laws and regulatory obligations

Some applications may be subject to manual review if additional verification is required.

Sharing of Information

We may share limited personal information with trusted third parties for the following reasons:

  • Retail fulfillment partners (e.g., Best Buy, Home Depot) to process and deliver your orders
  • Credit and identity verification partners (e.g., Experian, Clarity Services, FactorTrust, Plaid, Thomson Reuters, Ekata) to verify identity, assess lease eligibility, and prevent fraud
  • Advertising and marketing platforms (e.g., Google, Instagram, TikTok, Awin) for campaign optimization, only where consent has been provided
  • Payment processors (e.g., Stripe) to securely validate and/or process your card payment during the lease application and fulfillment process

Your Rights and Choices

If you are a California resident, you have the right to:

  • Request access to the personal information we collect about you
  • Request correction or deletion of your data (subject to exceptions)
  • Opt out of the sale or sharing of your personal information

You may exercise your opt-out rights by visiting our Do Not Sell or Share My Personal Information page.

We also honor browser-enabled Global Privacy Control (GPC) signals where supported.

Retention

We retain personal information only as long as needed for the purposes described in this notice or as legally required.

Contact Us

If you have questions or need assistance regarding this notice or your rights under California law, please contact us:

  • Email: [email protected]
  • Phone: 888-428-5520
  • Mail: LeaseVille, 1925 Century Park E, Suite 1700, Los Angeles, CA 90067